Netsurf Entertainment together with B.M Group, Invo Events and Production and Thrive Entertainment organized Akon concerts at Huda Grounds, Gurgaon and Gayatri Vihar Palace Grounds, Bengaluru on April 16 and 17 respectively.
Commenting on the initiative, Jon Talarico, CEO, Thrive Entertainment said, "It was after the private performance that I arranged for Akon in Pune in December 2010 that I began putting together full size concerts for all of India to enjoy. This April is just the beginning."
Commenting on why Mumbai was not one of the chosen locations for the concert, Sujit Jain, Managing Director, Netsurf Entertainment said, "The lack of infrastructure and the high entertainment tax made it unfeasible to stage a concert in Mumbai."
Backing the events were Venky's India Ltd, the Title Sponsor; NECC and UTV Bindaas, the Associate Sponsors; Kyazoonga.com, the official Ticketing Partner. Also on board are 94.3, Radio One as official Radio Partner; Kingfisher Premium the Good Times Partner and Thrive Entertainment USA as the Event Partner.
In support of Save the Children Foundation, Netsurf Entertainment donated five lacs to the NGO.